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Message: [QUOTE="PhaseJump, post: 240705, member: 72924"] Sega was broke. It couldn't afford to compete as it was. Another company with the resources to lock up retail space and developers would have killed them entirely. 90s marketing was bleak and different. Only Sony had the software to back it up and keep everybody happy. On Saturn we saw surreal and weird shit, talking heads more than gameplay or art work. Nothing upbeat was showcased. The games weren't there in the marketing as often as the nonsense around them. They were still more successful than Saturn before it even launched. It had Mario hype drip fed to the media, it was all hypothetical and it still crushed the Saturn by comparison, because Sega never delivered on anything that was a big deal to home console gamers. Everybody. Retailers that had to deal with them. Home consumers who listen to music cds already. People had jewel cases and home storage for them. Long boxes were cracking easily in shipping, took up more space, and had a higher cost. Easy to replace broken jewel cases, as you said. Why? Because they were the standard everybody used. [/QUOTE]

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