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Message: [QUOTE="TamagotchiTamaHero24, post: 104249, member: 215120"] Many reasons. Saving the Saturn worldwide would have been a monumental task, as the problem goes that SEGA of Japan never got the hit in their home country they desired, so, fueled by pride and a desire to sell in their home, they made the Saturn to be EXTREMELY Japanese appealing. This includes not giving any leverage to their worldwide branches. The Saturn got roasted in the U.S., where 3D was the future, as many of its games early on didn’t push the hardware and lagged behind PS1’s 3D performance, creating a reputation for the Saturn that was only further cemented by poor U.S. software that barely understood how to code for the device (apparently the documentation was HORRIFIC). The Saturn was BUILT for 3D, but it was built similarly to SEGA’s arcade hardware, which meant getting multiple video display processors to play nice with one another and run as parallel as possible. While Japanese developers, many of whom were used to this development environment, faired well on the device, U.S. developers struggled. This is to say nothing of the UK. SEGA had always been big there, arguably their most successful market overall, but it almost seems like a fluke that they were. They were negligent of the region in some respects, with SEGA of Europe (what little there was) having to beg for games to be localized to the region. Sony recognized the weakness and chomped down on that region by partnering with UK based devs to make games NATIVELY in 50hrtz, which played better with UK displays, and games that appealed to European sensibilities. They just actually made games and marketing efforts that region wanted, so they took the market away from SEGA overnight. In Brazil, TecToy was still humming along, releasing the Saturn in that market. But, since they were still dependent on software from other regions for the most part, they didn’t fair very well either. Ultimately, for as good as the Saturn was, it was a worldwide calamity. SEGA of Japan got their wish of a console that was successful in their home region, but they sacrificed everybody else in the process. It’s a shame, really. That said, on a final note, SEGA ALWAYS had horrible internal communication. SEGA ALWAYS had messy hardware policies. SEGA ALWAYS had poor U.S.-made software on their consoles. SEGA ALWAYS relied on the arcade to fuel their home business. These things, no matter what, were always wounds that would eventually lead to their demise. It was simply a matter of when. [automerge]1740781391[/automerge] [ATTACH type="full"]34498[/ATTACH] Another thing may be packaging. JP software has a confident presentation, with a beautiful golden logo and a standard CD jewel case. That region had already taken to CDs as a standard, and Saturn games went for a “less is more” approach. Alternatively, U.S. games are in bulky/large cases, presumably because they were afraid jewel cases wouldn’t stand out at retail. This isn’t a SEGA exclusive sin, as PlayStation and 3DO had already done this, but notice how… unconfident the packaging looks. The logos, the ratings, the weird blurbs that HAVE TO LET YOU KNOW THAT ITS AN ARCADE SMASH HIT! The presentation reeks of early 90’s in the worst of ways, as the design elements don’t gel together, nor do they gel with the Saturn’s whole vibe. Saturn is a surreal dream, an ethereal vibe slipping through your fingers, but U.S. SEGA saw fit to try and sell it like the Genesis, which had a totally different vibe. What worked for that console comes across as awkward here. [/QUOTE]

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